Direct Marketing Manager - Hertfordshire - AL68152093
to £30,000 basic + bonusAn accomplished Marketing Manager with solid experience of direct marketing ideally from the leisure or tourism industry, it is likely that you are of graduate calibre. You will have experience of managing small teams as well as possess strong analytical and critical thinking skills. Expertise within Excel and an understanding of databases would also be advantageous.
As Direct Marketing Manager, you will have responsibility for planning the direct marketing campaigns for one of its key brands across e-mail and d-mail channels in order to drive customer acquisition and retention. You will therefore manage a marketing budget for this activity as well as plan and executive all tactical and strategic campaigns to support the brand’s sales and communications objectives. Recently this company has achieved unprecedented success so this Direct Marketing Manager will make a significant contribution towards its next phase of growth.
This role represents a fantastic opportunity for an experienced Direct Marketing Manager to assume responsibility for a high profile operation within a well-respected and evolving company. Due to the size of the company and its commitment to developing its staff, there are great career prospects on offer along with the superb package. Due to the location of the Hertfordshire office, this role could be of interest to those living in parts of Bedfordshire and Buckinghamshire.
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