With major changes to customer needs and technology, organisations of all kinds are using marketing to leverage change. We take a look back at key campaigns of the last 12 months that examine how marketing will continue to develop in the future, and how marketers can engineer change with effective campaigns. JD Wetherspoon – last.
A plastic revolution Ever since Blue Planet II aired last year, Sir David Attenborough has single-handedly spurred a revolution in the UK. Making us more aware of our plastic consumption, the amount of plastic waste and pollutants in the environment, and highlighting the damage this does to animals and the ecosystem. If we’re being honest,.
The Marketing Meetup 24 – Cambridge Video Content Strategy 101 & Lightning Talks Tuesday 6th November 2018 Watch the most recent The Marketing Meetup in Cambridge – whether you were unable to attend on the night, were curious as to what The Marketing Meetups were all about, wanted to share the meetup experience with a.
Four ‘Lightning Talks’ at The Marketing Meetup: Cambridge (06/11/2018) Anne-Marie Miller – Creative Director, Carbon Orange: Valuable Visuals Creative Anne-Marie talks about the benefits of using visual notes! Whether it is for meetings, revision, therapy, talk notes, diaries etc. Simon Barnett – Director, Dayglow Media: What Punk Rock Taught Me About Marketing Simon talks about why.
Gary Gumbleton, Founder of CapCo Group at The Marketing Meetup: Cambridge (06/11/2018) Gary talks about his ‘Video Content Strategy 101’ to Cambridge’s marketers. He gives some great video content tips that anyone can implement. He firstly spoke about using a ‘TV network strategy’ where he suggests you split your video content into channels, seasons and episodes..
If you’re looking to find your next marketing job, you’ll firstly need to think about the reason why you’re wanting a new job in the first place and establish what it is you want from your next role. What do you like and don’t you like about your current position? What is the maximum distance.
Which management style is right? It depends on the situation. As a manager, it’s your job to keep things organised. But you also have to strike a balance – preventing the process from devolving into chaos while giving people the flexibility to do their jobs well and to come up with novel solutions. There.
Faye Holland of Cofinitive at The Marketing Meetup: Cambridge (02/10/2018) Faye Holland is the founder of Cambridge-based corporate communications consultancy, Cofinitive. Interviewed by Chris Massey, Faye talked us right the way through from her original background in music to her first job writing tech specs and working for IBM, as well as all the things she is doing.
Jeremy Knight of Equinet Media at The Marketing Meetup: Cambridge (02/10/2018) Jeremy is the Founder & CEO of HubSpot platinum partner and inbound sales and marketing agency, Equinet Media. In his talk on ‘To blog or not to blog – it’s not really a question’, Jeremy explains why blogging does still matter and the top.
Whether it is health and wellbeing benefits, flexi-time or staff discounts – employee benefits can improve job satisfaction, as well as help employers attract and retain staff. A recent study by Adler Business Gifts found that company benefit schemes are extremely important to employees. In fact, half of the UK-based respondents said that they.
How do you identify a marketing skills gap in your company? And what can you do to close one? The role of marketing is growing all the time, especially as it enlists the help of new technologies such as artificial intelligence data automation tools. A little more budget and a little more time to learn.
The nation is undergoing a huge stress epidemic. With technology enabling us to work from anywhere, at any time, many individuals are finding it difficult to draw the line between work and play. As a result, we’re more stressed, anxious and depressed, than we’ve ever been before. The good news is the stigma around mental health.
The Marketing Meetup 22 – Cambridge The Generation That Doesn’t Care & Creating A Movement + Anointing Heroes Tuesday 4th September 2018 Watch the most recent The Marketing Meetup in Cambridge – whether you were unable to attend on the night, were curious as to what The Marketing Meetups were all about, wanted to share.
Harry Seaton of Fluential at The Marketing Meetup, Cambridge (04/09/2018) Twenty one year-old Harry is the Managing Director of Fluential; an influencer marketing agency based in London. Having spoken at a previous meetup in Norwich, Harry came to the 22nd The Marketing Meetup – Cambridge to share his experience and advice on making the generation that doesn’t.
James Parton of The Bradfield Centre at The Marketing Meetup, Cambridge (04/09/2018) James Parton is the Managing Director of The Bradfield Centre in Cambridge, a collaborative entrepreneurial community of technology start-ups and scale-ups. Having spent most of his career prior to The Bradfield Centre at start-ups and corporate companies, the talk has a main focus around.
Yesterday it was announced that Brand Recruitment have been shortlisted for an impressive 6 categories at the prestigious Marketing & Digital Recruitment Awards 2018 (MDRAs). The upcoming awards ceremony will take place at the Hilton London Bankside Hotel in November this year. As always, the #MDRA18 is set to be an excellent evening and one.
Two marketers with very different experiences of study explain how they prepared to upskill their careers in marketing Studying the right course at the right time can secure a promotion, cement your knowledge, plug a skills gap, get you a new job, increase business advantage at your organisation – the potential benefits are huge. However,.
Two brands at the forefront of technology and innovation in the fashion retail industry. Amazon is the biggest retail behemoth of our time. From its humble beginnings as an online marketplace for books, Amazon has grown exponentially over the last 25 years. With an annual turnover in excess of £136 billion, over the years it.
Giles Harris, managing director of marketing and consumer research agency Come Round, explains how the determination that helped him forge a career in law propelled him into the world of marketing. How do you make it in marketing? There are countless ways to get ahead, of course. But there are also some basic principles that.
We’ve found that 2 out of 3 interview processes within the marketing industry will require a presentation at some stage. Using our years of experience supporting candidates through interview presentations, we’ve put together this ‘Top 10 Tips for Interview Presentation Perfection’ video to help you beat the nerves, and ace that presentation and interview! Find out.