As the marketing industry emerges from the pandemic, it is crucial that those working within it have the right skills to help their brands recover and grow. In this article, hear from the marketing leaders making investment in their function…
“Don’t you know that you’re toxic?” Anyone who has been on LinkedIn or Twitter in the last week will have seen the allegations levelled against a certain unconventional craft beer brand by a number of its former employees. The claims that…
If you’ve been on Linkedin recently, you would have seen some of the ways candidates are applying for roles and trying to make themselves seen. And let’s just say some are wild. Do you feel like you have to really…
How marketers can boost their careers by identifying and leveraging people who can form their own ‘personal boardroom’ A post-pandemic jobs boom is set to be upon us. The Evening Standard has predicted a “war for talent” as hiring opens back up,…
I think the main question we’re all asking ourselves is ‘are we ready for office life again?’ It’s safe to say the days of working back in the office have been long anticipated and this may or may not be…
Securing a new role can be a hard slog or a speedy, whirlwind process – every employer is different, but it is important to know what to expect if you do make it to the final hurdle. If you’ve been…
Wow! What a difference a few weeks can make to the marketing recruitment market and isn’t it a buoyant market now! Over the last few weeks, we’ve been working on more new positions than before COVID-19, which has started to…
To have your product sold out in stores thanks to it being the centre of a surprise viral frenzy on TikTok has been all in a day’s work for Little Moons marketing director Ross Farquhar. The hashtag #littlemoons has racked…
The first part of our series looked at the six big benefits of setting a brand strategy, and why it should be a priority for today’s marketers. In this second part, I’m going to describe the elements that make up…
Written by Allen Lang-Norris. Welcome to May? August? Who knows? But it does feel like we have been in lockdown one way or another for at least a year. Doubtless you would have been peacefully minding your own business on…
By Arran Roberts CIM – Digital Marketing Manager at EQUUS. In what has been a very different few months from “The Norm”, I’m sure you are as excited as I am for the day when phrases such as “Social Distancing”,…
Hype brand collaborations are forging new paths to growth by accessing untapped sub-cultures. Find out how in this analysis of the Sprite x Jeff Staple collaboration How much would you pay for a biscuit? If you were really, really hungry…