Posts Categorized: Blog

B2B Marketing Vs Puppies

Everyone loves puppies…or at least I’m yet to meet someone who doesn’t have a bit of a ‘soft spot’ for them. Soft and cuddly, they bring a smile to the face of almost everyone. Even when having a bad day, a puppy picture here or a puppy video there will sort you out!   B2C.

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4 things marketers are thinking in their current job

Our Marketing Recruitment Review & Salary Survey has just been released! And it’s better than ever – even if we do say so ourselves… Here are four interesting findings that feature in our Marketing Recruitment Review & Salary Survey 2016 – hopefully they’ll give you an idea as to what your fellow marketers, or your employees, are.

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Leicester City – What Marketers Can Learn

  There’s a touch of a Hollywood ‘rags to riches’ narrative about Leicester City’s spectacular triumph in the Premier League, yet far from the showy glitz and glamour of the celebrity spotlight, the team’s success has been driven by something far humbler as well as human. I’m no authority on football, yet as someone who.

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Five reasons to get CIM qualified

As marketing recruitment specialists, candidates often ask us for advice on qualifications and ways to improve their CV and skills. Alongside trying to gain as much marketing work experience as possible, the qualifications that we always recommend are those provided by the Chartered Institute of Marketing (CIM). When briefing us for a job requirement, employers.

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Psychometric Tests – Love or Hate?

  Working at a specialist recruitment agency I am privy to many companies’ internal recruitment processes. Recently I’ve noticed that a number employers are using different variations and combinations of the available psychometric assessments to assist them in the recruitment process. And our recruiters are seeing an increasing number of requests to arrange these types.

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Bad Recruitment = Bad PR

A Layman’s Guide to Being a Nice Company to Interview With   Having worked in recruitment for almost eight years it still amazes me that so many companies spend millions of pounds each year on PR, social media, crisis communications, brand management etc. to keep their image and reputation intact, but pay no attention to the bad.

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Show me the money… Should digital marketers demand more?

  So…I’m just going to say it. Digital professionals are always banging on about why they should be paid more for their services and skills. When I first heard this I used to ask myself why, yet having been around digital marketing people for the last few years I completely support what is now, quite.

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Do charities need to clean up their act, or a helping hand?

  It seems that over the past few years, and in particular the last few months, controversy has dogged the charity sector. Formerly well-respected and revered pillars of our community have been dragged under the spotlight whilst their practices, policies and sheer existence have been called into question. With the suicide of Olive Cooke last.

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Death of the BOGOF. What does this mean for Brand Managers?

In February this year, Sainsbury’s became the first UK supermarket to announce the end of “Buy One, Get One Free” deals, thereby bringing to a close a trend which has become a commonplace in the UK retail scene. Many industry insiders have claimed that the move was made in anticipated response to a report from.

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The 3 reasons your best marketers are thinking of leaving you…

As part of our Marketing Salary Survey which took place towards the end of 2015, we asked marketing professionals across the region a series of questions regarding their career. One of the questions asked as part of our survey was:  'Are you considering a career move in the next 12 months?'. The results of this question revealed that a.
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Are you getting enough?

NOTE **Since this blog was first posted, the Marketing Recruitment Review & Salary Survey 2016 has now been released, check it out here** So, are you getting enough? It’s a topic that many of us don’t like talking about… However, Brand Recruitment’s soon to be released Marketing Recruitment Review and Salary Survey 2016 might be able to.

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CV tips – first or third person?

Three reasons you shouldn’t write your CV in the third person… What does Brand think about writing a CV in the third person? If you asked Brand this question, Brand may reply that Brand finds it a little off-putting to read someone’s name so many times on their own CV… Even typing that sentence was.

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Not your typical recruitment job…

This article is actually something a bit different to my usual posts. At Brand, we’re hiring within our Cambridge office and I am using this article to do a bit of promotion. Sorry if you’re looking for marketing insight, which is my usual bag…you may not find it reading this post! But if you –.

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Marketers – to contract, or not to contract?

There is often a point in many marketing careers when someone seriously considers the idea of becoming a contractor.   It might be that you have an excellent track record of successes behind you and want a new challenge, or that you feel that you can’t progress any further in your permanent role. It might.

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Making A Marketer… Why did you choose a career in marketing?

Look around you… Branding, brochures, print and PR – it’s everywhere! Hark back to your younger self and remember when you were thinking where you wanted to be in five, ten or twenty years. Did you ever consider a career in marketing? If so, why? Personally, I did consider it, as did many of my peers.

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Category Manager Job

5 key skills you need for a Category Manager job

Firstly, what does a Category Manager do? It is a category manager’s job to try to maximise the company’s profit from selling products within a specific category. This may be looking after a broad category such as ‘confectionery’ or they may focus closely on a more specific category, such as ‘snacking’. A category manager will.

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Top 5 tips for candidates and employers in the New Year

As we wave goodbye to 2015 and welcome 2016, it is no secret that the New Year is the busiest time of the year for the majority of the recruitment world – you only have to Google search ‘best time of year to find a new job’ and you’ll instantly find a number of supporting.

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Are you failing to hire and retain the best marketers?

You want to improve the quality of marketing person you hire? Consider being open to a wider range of backgrounds, specifically industry experience. It might seem unusual that as a marketing recruiter I am on the side of the candidate rather than the client when it comes to the experience needed for a role. In.

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HR department

5 reasons why you should love HR

Human Resources sometimes gets a negative reputation, but here are 5 reasons why you should probably show your HR department a bit more love! They see everything… Human Resources are often the eyes and ears of a company as they have exposure to all aspects of the business. The HR function can see where potential.

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How does your salary compare? Take our Marketing Salary Survey…

Am I being paid enough? Could I be earning more if I moved into a different sector? How do my benefits compare to others in the industry? Our upcoming annual Marketing Recruitment Review and Salary Survey will reveal all… To help us collate the statistics, figures and insight which will form our 2016 review we.

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Calling all PR/marketing pros in the East of England!

Are you a hardworking PR professional based near Cambridge? Fancy networking over an espresso martini? Brand Recruitment is excited to announce that we have partnered with regional PR networking group, PR Hub, for a Christmas networking drinks evening as the winter break approaches. What: PR Hub Live Christmas meet-up When: Tuesday 15th December from 8pm.

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Your CV online, really?

So, picture this, you’re a candidate on the cusp of moving on from a solid and reliable position you’ve been in for the last three years. You’ve decided that now is the time to make that leap into something better, something bigger and something which fits you more than your current position. Now, just for.

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