Just under a third of marketing professionals currently work from home at least one day a week. Since last year, this figure has increased by 8%, and it is likely that the number of marketers regularly working from home will continue to rise over the years to come. So, why exactly has the number of.
Workplaces are adapting at a fast rate, with seismic changes over the last decade. Businesses now, more than ever, realise the importance of employee wellbeing. The reason is simple—happy staff members are more productive. This positivity also means your retention rates go up. They’ll stay on a long-term basis. As a result, this article explores.
What does the future hold for marketing? With gathering political uncertainty and constantly evolving technology, how will marketers continue to ride the wave of change? The odds are that marketing is due to become even more important. Once upon a time, there was a marketer who worked for a shoe company. She was very talented.
Traditionally, good business practice dictates that your marketing and recruitment departments should have little to do with each other. But in an era of intense competition from businesses the world over for top talent, you should use every available resource you have. As such, here’s an insight into how you can make your hiring strategy.
Some of the most common questions we as recruiters are asked are “What’s the office dress code?” or “What should I wear to my interview?”… We often hear stories from clients that candidates have turned up to interviews dressed too casually or sometimes even dressed inappropriately, and when given that feedback the candidate is often.
Marketers are tasked with keeping up with a rapidly evolving business landscape and eye-wateringly fast technological change. At the same time, many will be seeking to boost their careers during this time of flux. What key skills will marketers need to have on their CVs in the coming years? Skill: Data analysis With data now increasingly.
Whether you’re counting down the days until you finish for the Christmas break, or you’re frantically trying to get your work done before the New Year, it’s important to embrace the festive period in the office. After all, ‘tis the season to be jolly, unwind a little and take yourself a bit less seriously! And.
If you’re looking to find your next marketing job, you’ll firstly need to think about the reason why you’re wanting a new job in the first place and establish what it is you want from your next role. What do you like and don’t you like about your current position? What is the maximum distance.
Which management style is right? It depends on the situation. As a manager, it’s your job to keep things organised. But you also have to strike a balance – preventing the process from devolving into chaos while giving people the flexibility to do their jobs well and to come up with novel solutions. There.
Whether it is health and wellbeing benefits, flexi-time or staff discounts – employee benefits can improve job satisfaction, as well as help employers attract and retain staff. A recent study by Adler Business Gifts found that company benefit schemes are extremely important to employees. In fact, half of the UK-based respondents said that they.
How do you identify a marketing skills gap in your company? And what can you do to close one? The role of marketing is growing all the time, especially as it enlists the help of new technologies such as artificial intelligence data automation tools. A little more budget and a little more time to learn.
Two marketers with very different experiences of study explain how they prepared to upskill their careers in marketing Studying the right course at the right time can secure a promotion, cement your knowledge, plug a skills gap, get you a new job, increase business advantage at your organisation – the potential benefits are huge. However,.
Giles Harris, managing director of marketing and consumer research agency Come Round, explains how the determination that helped him forge a career in law propelled him into the world of marketing. How do you make it in marketing? There are countless ways to get ahead, of course. But there are also some basic principles that.
We’ve found that 2 out of 3 interview processes within the marketing industry will require a presentation at some stage. Using our years of experience supporting candidates through interview presentations, we’ve put together this ‘Top 10 Tips for Interview Presentation Perfection’ video to help you beat the nerves, and ace that presentation and interview! Find out.
A Brand Manager is responsible for managing the image and reputation of one or more brands, usually within the consumer sector. They need to have their finger on the pulse to understand all the latest trends, industry developments and consumer insights to develop strategic brand plans to drive brand awareness, market share and increase sales..
Only 38% of marketing professionals get training courses paid for by their employer as a benefit; yet our recent Marketing Salary Survey results found that marketers rank training (paid courses) as the third most important benefit to them, after flexible working and contributory pensions. An article on Monster.co.uk states that training courses are a way.
Twenty-two years ago, Gareth Southgate missed the penalty that resulted in England dropping out of the European Cup on home soil. Something that by his own admission was the worst day of his life, and has haunted him ever since. Yet all these years on, after guiding England into the quarter finals of the World.
A guide to consumer brands in Buckinghamshire This is the second part in our blog series about organisations operating in the consumer space across Brand’s core regions. Initially we focused on the region of Leicestershire, and are now switching our attention to the thriving region of Buckinghamshire. So, if you’re a marketing job-seeker based in and.
With more employees asking for flexible working than ever before, it’s hardly surprising that marketing professionals ranked flexible working as the most important benefit to them in our annual Marketing Salary Survey. Respondents placed the ability to work flexibly as a more important benefit to them than contributory pensions, training (paid courses), bonuses, private healthcare,.
When you need to lead change in your organisation, you have to learn how to overcome your fear of acting – and gain the industry knowledge to ensure you make the right choices. “It’s easier to act your way into a new way of thinking than think your way into a new way of acting.”.
With coverage of the “gender pay gap” top of the media’s agenda recently, it is unlikely that even the most disinterested observer could remain oblivious to the reports of disparity between how females are paid in relation to their male counterparts across the UK. Does this pay gap exist in marketing? Do women really.