How to get a job in B2B Marketing

Brand Recruitment’s very own Head of B2B Marketing Recruitment, Dominic Phipps, recently appeared on the Cambridge Marketing College radio show ‘The Cambridge Marketing Review’ to talk all things B2B marketing with the show’s host Kiran Kapur.

Cambridge Marketing College’s weekly show airs on local Cambridgeshire radio station, Star FM, on Thursdays at 7pm. Brand’s Head of B2B Recruitment featured on the show’s fourth episode of the season which aired on Thursday 29th January. The show covered marketing recruitment, what employers look for and more specifically how to get a job in B2B/technology marketing.

Dominic discussed with Kiran his experience of working within B2B marketing recruitment and provided insight as to what employers look for in a candidate. One of the things he pointed out was that, at the moment, many employers are looking for digital experience particularly within social media and email marketing. He also mentioned the importance of presenting yourself well, portraying yourself as a professional and not over-working your CV.

When asked for his thoughts on the importance of marketing qualifications, Dominic explained that marketing specific qualifications definitely help and will heighten a candidate’s appeal to employers.  Dominic went on to say that in his experience around 60 or 70 percent of clients Brand work with would ask for some form of marketing, PR or communications specific education e.g. a degree or CIM diploma.

Dominic’s advice for marketing job-seekers included finding the perfect marketing or PR role can take time and it is important to try and be open to industry. He explained that whilst a lot of people may find themselves falling into marketing, a lot more people find themselves falling specifically into B2B!

You can listen to the show in full and find out more about the ‘The Cambridge Marketing Review’ here. If you want to read more about Brand Recruitment’s CV tips or interview tips then visit our candidates page on our website.

Brand Recruitment specialises in Marketing and PR jobs in Cambridgeshire as well as across the rest of the Central and Eastern Region including: Bedfordshire, Berkshire, Buckinghamshire, Essex, Hertfordshire, Leicestershire, Lincolnshire, Norfolk, Northamptonshire, Oxfordshire and Suffolk.

Please take a look at the Brand Recruitment website for more details on registering with us and to see all of our live PR and marketing jobs. You can also register with us by downloading our Brand Recruitment app, which is available to download on all smart phones and tablet devices from your app store or on our website.

To listen to Dominic’s section of the show click here!

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