Our client, a leading consumer organisation in Peterborough is looking for a Senior Digital Marketing Manager to join their busy and growing team. Applicants must have at least 2 years’ digital marketing experience including hands-on experience with analytics, paid search and social media. Candidates will need to be able to demonstrate a strong understanding of PPC, affiliate marketing, content marketing and social media management within a large consumer business and will ideally have attained a 2:1 or above in a relevant degree.
As Senior Digital Marketing Executive, you will be responsible for the effective cost management and regular monitoring of performance on social media and affiliate marketing activity. Improving online conversion rates and educating colleagues on how to maximise opportunities in the digital space are a large part of the role, as well as working closely with external agencies to deliver a consistent return on investment to the business. You will be responsible for driving sales for the business, predominantly through social media channels and will be responsible for analysing and evaluating the performance of all social media campaigns, making improvements where necessary to increase ROI. Strong understanding of affiliate marketing and PPC would also be highly advantageous, as these will be key channels used to drive online sales for the business.
This is a fantastic opportunity to join an established, global brand who are known for developing its employees, and offers real progression opportunities. Due to the location of this Peterborough office, this role is commutable from: Cambridge, Bury St Edmunds, Peterborough, Corby, Kettering, Northampton, Boston, Bourne, Chatteris, March, Lincoln, Leicester, Bedford, King’s Lynn, Ely, Grantham, Loughborough.
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