Description
Opportunity to join a dynamic marketing team based in High Wycombe, working on an international basis for a high-end B2B manufacturer who are leaders in their field. Our client is seeking an experienced Marketing Executive who has a proven track record in campaign management, with a broad digital skill set: including content creation, web (CMS/WordPress), paid social, SEO, keywords, Google Analytics, and email campaigns. This is a full-time permanent position in High Wycombe (4 days a week in office, and 1 day remotely).
Key Responsibilities:
- Create engaging content and identify key search terms to enhance website visibility
- Setup, manage, and optimise paid marketing campaigns, particularly on LinkedIn
- Evaluate product offering, traffic, landing page quality, and design for campaign optimisation
- Identify trends and compile statistics from Google Analytics and other data sources
- Make recommendations for conversion rate optimization (CRO)
- Develop monthly reports on performance and provide actionable recommendations
- Utilize research techniques to understand customer behavior and market trends
- Implement GA4 changes in collaboration with website management consultancy
- Demonstrate excellent knowledge of social media channels: LinkedIn, YouTube, Instagram, Twitter
- Some knowledge of website Content Management Systems (WordPress), Hootsuite, and Campaign Monitor is desirable
Required Knowledge and Experience:
- Minimum 2-3 years’ experience in a similar digital marketing role
- Experience in designing and implementing campaigns
- A creative thinker who excels in developing innovative campaigns
- Proficiency in Canva or Adobe, Microsoft Office Suite (PPT, Excel, Word, Outlook)
- Photography or film editing experience is desirable but not crucial
- Ideally educated to degree level in marketing, communications, or related fields
If you possess a high level of creativity, analytical thinking, and a passion for driving impactful marketing initiatives, then please get in touch and apply for this opportunity to join our clients team. This role is based in High Wycombe, so please only apply if you live within commuting distance of High Wycombe, areas such as Marlow, Amersham, Maidenhead, Slough, Watford, Beaconsfield, Gerrards Cross, Aylesbury, Oxford, Windsor, Rickmansworth and Chesham.