Posts Tagged: Marketing

Marketing campaigns of the future

With major changes to customer needs and technology, organisations of all kinds are using marketing to leverage change. We take a look back at key campaigns of the last 12 months that examine how marketing will continue to develop in the future, and how marketers can engineer change with effective campaigns. JD Wetherspoon – last.

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green is the new black

Green is the new black: Are brands after a PR opportunity?

A plastic revolution Ever since Blue Planet II aired last year, Sir David Attenborough has single-handedly spurred a revolution in the UK. Making us more aware of our plastic consumption, the amount of plastic waste and pollutants in the environment, and highlighting the damage this does to animals and the ecosystem. If we’re being honest,.

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the marketing meetup

Watch The Marketing Meetup 24 – Cambridge

The Marketing Meetup 24 – Cambridge Video Content Strategy 101 & Lightning Talks Tuesday 6th November 2018 Watch the most recent The Marketing Meetup in Cambridge – whether you were unable to attend on the night, were curious as to what The Marketing Meetups were all about, wanted to share the meetup experience with a.

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video content strategy

Video Content Strategy 101

Gary Gumbleton, Founder of CapCo Group at The Marketing Meetup: Cambridge (06/11/2018) Gary talks about his ‘Video Content Strategy 101’ to Cambridge’s marketers. He gives some great video content tips that anyone can implement. He firstly spoke about using a ‘TV network strategy’ where he suggests you split your video content into channels, seasons and episodes..

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cambridge marketing meetup

Watch The Marketing Meetup 23 – Cambridge

The Marketing Meetup 23 – Cambridge To blog or not - it's not really a question & Fireside Comms Tuesday 2nd October 2018 Watch the most recent The Marketing Meetup in Cambridge – whether you were unable to attend on the night, were curious as to what The Marketing Meetups were all about, wanted to.
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comms and marketing

Fireside chat: comms and marketing

Faye Holland of Cofinitive at The Marketing Meetup: Cambridge (02/10/2018) Faye Holland is the founder of Cambridge-based corporate communications consultancy, Cofinitive. Interviewed by Chris Massey, Faye talked us right the way through from her original background in music to her first job writing tech specs and working for IBM, as well as all the things she is doing.

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to blog or not to blog

To blog or not to blog – it’s not really a question

Jeremy Knight of Equinet Media at The Marketing Meetup: Cambridge (02/10/2018) Jeremy is the Founder & CEO of HubSpot platinum partner and inbound sales and marketing agency, Equinet Media. In his talk on ‘To blog or not to blog – it’s not really a question’, Jeremy explains why blogging does still matter and the top.

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employee benefits

How to keep creatives happy with employee benefits

Whether it is health and wellbeing benefits, flexi-time or staff discounts – employee benefits can improve job satisfaction, as well as help employers attract and retain staff.   A recent study by Adler Business Gifts found that company benefit schemes are extremely important to employees. In fact, half of the UK-based respondents said that they.

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marketing skills gap

How to close the skills gap

How do you identify a marketing skills gap in your company? And what can you do to close one? The role of marketing is growing all the time, especially as it enlists the help of new technologies such as artificial intelligence data automation tools. A little more budget and a little more time to learn.

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Watch The Marketing Meetup 22 – Cambridge

The Marketing Meetup 22 – Cambridge The Generation That Doesn’t Care & Creating A Movement + Anointing Heroes Tuesday 4th September 2018 Watch the most recent The Marketing Meetup in Cambridge – whether you were unable to attend on the night, were curious as to what The Marketing Meetups were all about, wanted to share.

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