Posts Tagged: Marketing

Influencer Marketing

The modern guide to influencer marketing

Working with influencers can be an effective way to get your products in front of targeted and highly engaged audiences. Endorsements of products and services can also help customers make decisions about what to buy. Indeed, in a recent questionnaire, around 3 in 5 people told us that they have bought something as a result.

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guide to printing

The Marketer’s Guide to Printing

Everything you need to know about printing for your marketing job interview. How it works and what to print with advice from a professional print company. If you’re reading this guide, it’s likely that you’re a marketing candidate that doesn’t have any print experience, but you need to know all about printing like pro for.

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work-life balance

5 tips for marketers on achieving a strong work-life balance

While having a good work-life balance is something which we all want, many of us find it impossible to maintain. In fact, four in ten (43.9%) marketers have left a job due to having a poor balance. And who can blame them? When operating in a highly demanding industry, achieving a healthy work-life balance can.

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The pitch for marketing

What does the future hold for marketing? With gathering political uncertainty and constantly evolving technology, how will marketers continue to ride the wave of change? The odds are that marketing is due to become even more important. Once upon a time, there was a marketer who worked for a shoe company. She was very talented.

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influencer marketing

What the Fyre Festival fiasco says about influencer marketing

After being exposed to a multitude of memes and social media posts about it over the past week, I decided to see for myself what the new Netflix documentary ‘Fyre: The Greatest Party That Never Happened’ was all about. If you haven’t heard of it, Fyre Festival was an influencer-backed, massively publicised ‘luxury’ festival located in the.

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recruitment and marketing

Why your recruitment and marketing team should work closely together

Traditionally, good business practice dictates that your marketing and recruitment departments should have little to do with each other. But in an era of intense competition from businesses the world over for top talent, you should use every available resource you have. As such, here’s an insight into how you can make your hiring strategy.

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interview dress

Dressing for the job you want

Some of the most common questions we as recruiters are asked are “What’s the office dress code?” or “What should I wear to my interview?”… We often hear stories from clients that candidates have turned up to interviews dressed too casually or sometimes even dressed inappropriately, and when given that feedback the candidate is often.

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marketing resolutions

New marketing resolutions for 2019

From regulation to exporting, what trends are set to make an impact in 2019? And what can marketers expect to say goodbye to when the year ends? The CIM asked marketers across the industry for their thoughts on the latest developments from the last 12 months, to drive marketing advantage into the New Year. In.

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pay rise

How to get a pay rise

Last year we discovered that 56% of marketers felt that they were underpaid in their current role, and 50% wouldn’t feel comfortable asking their employer for a pay rise. Are you part of this 56% that feel like you’re not being paid enough? What if we told you that we could help you justify and.

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generation z

What digital marketers need to know about Generation Z

“Generation Z,” the generation born after millennials, is emerging as the next big thing for market researchers, cultural observers and trend forecasters. With Generation Z on the cusp of becoming the largest segment of the global population, many are shifting their focus to this generation’s potential. Gen Z will comprise 32 percent of the global.

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